Soccer, calcio, football? We call it Futbol.

We take pride in being a part of the futbol community, assisting brands and properties in connecting with fans and creating unforgettable experiences. Because when it comes to futbol, it’s not just a game; it’s a way of life.

HOW WE PLAY

With 4 billion fans worldwide, there’s no denying futbol is the most beloved sport on the planet. You can feel the passion and energy of futbol in every corner of the world, from the beaches of Brazil to the streets of Spain. At T1 Futbol, we bring strategic marketing expertise to global brands seeking to build inclusive partnerships. We craft remarkable campaigns, amplify your story, and get you in the game.

OUR WORK

SCORING GOALS: ALLSTATE’S WINNING PLAY IN FUTBOL SPONSORSHIP

We activated Allstate’s full soccer portfolio across Canada with a national platform that blended community legacy, fan engagement, and elite partnerships.

FROM AISLE TO ARENA: POWERADE HYDRATES THE FIFA CROWD

We brought FIFA to fans across Canada through full-funnel activations that drove trial, loyalty, and unforgettable experiences in-stadium, in-store, and online.

FROM FIELD TO FUN: GOGO SQUEEZ GOES MOBILE

We brought GoGo squeeZ to life across Ontario through a mobile, interactive summer tour that drove trial, play, and unforgettable family moments.

FULL THROTTLE FANDOM: HYUNDAI & KIA LIGHT UP FIFA

We brought Hyundai and Kia’s FIFA sponsorship to life across Canada through immersive fan zones, vehicle showcases, digital engagement, and custom content.